Do our 3-minute YO! Marketing Audit:
Highlight areas to improve in your current marketing
We identify seven ladders to marketing effectiveness. Go on, see how you score.
start
 
We have clear objectives driving all our marketing activities *


 
Each marketing activity is tied to a business goal *


 
We have documented how we will grow our business *


 
We know the capabilities and market position of our competitors *


 
We know what makes our company unique *


 
We have a plan to communicate our vision and values to our target market *


 
Use the rating below to indicate how effective your current website is in communicating what your company is about? *

 
Our website has Google Analytics installed on it? *

     
 
We use insights from Google Analytics (or similar product) to guide modifications to our website *


 
We have identified at least 2 social media channels where we will engage potential customers *


 
We have a documented social media strategy *

     
 
We know the topics or questions that our existing and potential clients want to know about *


 
Our website is updated with a new blog post at least once a month *

     
 
How would you rate your current blogging activities in terms of effectiveness in engaging your audience *






 
There is a clear way to contact us on our website *

     
 
We have a growing emailing list *

     
 
Use the rating below to indicate the average star rating of your email list?






 
What is your average open rate for your email campaigns? *

Just put the number e.g. 25 not 25%
 
We have visibility of a sales pipeline that is larger than our revenue target *


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